In exploring how the Internet and particular Web 2.0 has played a part in my professional life and indeed how the medium connects us all to the new global economy, this blog while not being more then a whisper in the void, hopefully will provide me with an opportunity to share what I have to say and give you something to think about.

I'm reaching a point in my career that if I continue to speak my mind in my present blog forum, I may rock a few boats - that's unfortunate but not unexpected given how many still cling to the outdated business mindset that preceded the new world.  This Web 2.0 concept is a genre not fully embraced however the statistics that show the growth and usefulness proves otherwise.

It's assumed that if you blog for your company you need to tout the company line and follow the company standards along with the standard message. Blogs, as a concept, can go against the standard at times, mine in particular and the push back can be intense. 

Now every organization is different and instead of worrying about what not to say I am a believer in a very basic rule of thumb:  Don't write anything you want read in a court of law or in front of your mother. 

Everything else should be fair game!

My intent is to connect and what I was shooting for is to tell a story and to do that you need to show personality. If I wanted to write dry or emotionless dribble I'd be writing press releases, not a blog.

Turning your words into learning experiences is what I'm shooting for - provided what I have to say resonates and makes you take note, then I've done my part in sharing and fulfilling my napkin goal:  storytelling.   And I hate to tell you all - everybody has a story to tell, what's yours?

"Positive stories are one powerful way of confronting the broken underbelly of our culture."  Peter Forbes, Whole Communities